Drillers: A baseball team in Pennsylvania was looking to revamp their team brand, previously adapted (fairly directly) from the Minor League Tulsa Driller's team uniforms. The previous design was problematic not only due to the closeness to the MiLB official logo, but the colors were inverted, incorrect, and the premise of the word "drilling" was meant differently - the area is not known for oil drilling, but for natural gas, meaning we'd need to eliminate the oil aspect. The overall redesign was altered to address these issues, as well as provide a sleek, modern look for the team.
Lady Cardinals: Redesign and team logo for a Pennsylvania State Finalist softball team. The team was hoping to capture the spirit of their school mascot, without explicitly using the full cardinal logo, due to its relation to the other sports and overuse on school apparel. The coach also wanted a logo that would appeal to both men and women, for apparel sales. We addressed these concerns, and worked on a creative solution that both incorporated the school mascot using silhouetting, and utilized a rounded script often associated with vintage men's apparel.