Haruspex Branding & Identity

Branding and visualization of Haruspex.
Shape language inspired by Roman relief dedicated to a Haruspex. Haruspex uses UI Optimized web fonts for visual representation. Our primary typeface is focused on rounded letters, to stay cohesive with and mimic the curves of our icon. Haruspex’s colors and hues were carefully selected from Mineral UI to provide the best experience and accessibility to our audience.